Banking / B2B2C
Whitelabel: Multi-Bank Retail Enablement
Multi-Tenant Architecture
The Challenge
Financial institutions wanted to offer retail rewards to their customers but lacked the infrastructure to host, manage, and display these offers natively within their own banking apps.
What We Built
- CortexCraft developed a multi-tenant, white-labeled SaaS solution.
- This allows banks to integrate a full-featured rewards marketplace into their existing ecosystem via lightweight APIs and SDKs.
The Result
Market Speed: Enabled 10+ banks to go live within 60 days. Engagement: 4.5x increase in customer engagement with the banking app's reward section. Efficiency: Launch cycle for new partners reduced from 21 days to 4 days.
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