Affiliate: Cashback Attribution & Reconciliation

The Challenge

In affiliate marketing, accurately attributing a purchase to a specific user and click is notoriously difficult. Mismatches lead to lost revenue for users and increased manual reconciliation work for the platform.

What We Built

• We engineered a high-precision attribution engine.
• The system processes click events and purchase notifications in real-time, using complex mapping logic and external API validation to ensure every transaction is credited correctly.

The Result

99.9% Accuracy: Processed 30,000+ complex transactions with near-zero error rates. 90% Labor Savings: Automated the reconciliation process, removing the need for manual auditing.